Punto Roca Materiales is a leading provider of construction materials, committed to offering a wide range of high-quality products from top brands at competitive prices. For this project, we developed both the branding and website, ensuring a unified representation of the company’s essence. The logo, inspired by the rugged mountains of Monterrey, symbolizes strength and stability—key attributes in the construction industry. Paired with well-crafted brand guidelines, we established a consistent visual identity that resonates with their target audience. The website was designed with construction professionals in mind, providing an easy-to-navigate experience with detailed product information, specifications, and clear images.